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You Can’t Make Your Agents Productive…

but you can facilitate the best condition for them to choose or choose not to be productive. At the top of the mountain team leaders, brokers, owners and managers are shouting, “Join our company or...

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Email must be the backbone of a successful recruiting campaign…

with the right message and a few other components Ready, fire, aim recruiting won’t grow your real estate team or company. As in all things you must have the powerful combination of the right message,...

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The New Rules of Marketing…

In a social media dominated world…and some old principles that still hold strong. When I look at the marketing that is done in our industry and the guidance from coaches and gurus, the best way I can...

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Video That Engages and Converts…

the consumer and your recruit prospects. First I want to say congratulations if you are using video with intention and consistently in your business… It’s a really big deal. …and before I go any...

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You Can’t Sell Culture…

people have to experience it. I always ask leaders, “What is the single most greatest thing that will make an agent want to join your team or company?” The number one response every single...

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Your Agents Can Get A Better Deal Somewhere Else…

But why don’t they leave? After over 20 years of working with leaders, still to this day, the number one obstruction in recruiting and retention is the business model they have to negotiate and or...

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Want To Know Why Most Real Estate Teams And Companies…

…don’t grow? They’ve bought into myths which I will eliminate and get you on your way to growth… Myth #1:  Our split, cap, fee, revenue share, etc. need to change for me to even be able to compete....

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What Is The Marketing Message That Works…

…For Recruiting and Attracting The Consumer? The post, the email, the marketing message that is going to generate more buyer leads, more seller leads or more recruits to your real estate office or...

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Do I Need To Make More Calls?

…I’d like to chat about something that’s been on my mind lately – how important it is to attempt to make more calls to your database in your day. I completely understand that for some of you, this...

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When SOMETHING just has to change…

We can tend to go looking in all the wrong places. Outside of self… What is someone else doing? Is it because of the market we are in? Both of the above questions aren’t wrong to ask, but they will...

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